THE BRIEF
This project is a self-initiated creative shoot inspired by a Hermès fragrance.
The goal was to visually translate the feeling of the scent — sunlight, lemon trees, and quiet luxury — into imagery.

ART DIRECTION
The direction focuses on atmospheric storytelling and sensorial minimalism.
Warm reflections in the glass, citrus tones, and natural shadows create a visual language that feels refined, intimate, and fresh.

APPROACH
I worked with real lemon branches, textured surfaces, and selective studio lighting to shape the mood.
Close-up compositions highlight the engraved details on the bottle, while soft bokeh and natural reflections evoke sunlight filtering through leaves.

OUTCOME
The final images feel like stepping into a lemon garden at golden hour.
They capture the essence of the fragrance through light, texture, and emotional atmosphere, elevating the product into a visual story rather than a simple object.